“Looney Tunes: World of Mayhem” is available for pre-registration on Google Play, and will be available as a free download on both iOS and Android this fall. “‘World of Mayhem’ perfectly integrates that trademark contemporary humor into a mobile experience that gamers of all levels can pick up and play, while offering the deep multiplayer RPG combat and builder gameplay that will engage them for months and years.”įor Warner Bros., the deal represents a new avenue to monetize the Looney Tunes intellectual property, and it’s banking on the game having appeal among adults who grew up watching the antics of Bugs Bunny and the rest of the crew. “The Looney Tunes are literally timeless, and the originators of over-the-top, animated slapstick comedy,” said Tim O’Brien, Scopely’s chief revenue officer. Interactive Entertainment, and it’s developed in partnership with Brazil’s Aquiris Game Studio.
The game is being published by Scopely under a pact with Warner Bros.
